When was the last time you saw a TV commercial here in the US for BMW Motorcycles? Think hard. Tonight on March 1, 2013 BMW Motorrad USA (motorcycles) kicks off a 4 month campaign of 4 different TV commercials. The campaign is named “Feed Your Restless” (hint: clicking that link will take you to the BMW Motorrad USA page with all 4 commercials). The commercials feature the three largest selling styles of BMW motorcycles, sport (featuring the S100RR), dual sport (GS series) and luxury sport touring (K1600GT & GTL). The fourth commercial combines all three but will be tagged to a BMW Motorcycles Dealer in each the TV market.
So go ahead, click that link and look. You know you want to.